Introduction to Idea Generation | Futurz Xplored

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Design Thinking Guide for Professionals [Updated]

WEEK 1: INTRO TO DESIGN THINKING, DESIGN THINKING FOR MANAGERS, PROBLEM SOLVING

Introduction to Design Thinking (3:29)
Need of Design Thinking For Managers (0:25)
Design Thinking
Introducing Observation Study of As Is (2:03)
Exploring Observation
Observation On The Field (2:47)
Beginners Mindset
Ways of Doing Observation (1:30)
Tools and Techniques for gaining Insights
Power of 10 (9:00)

WEEK 2: EMPATHY (DEEP INSIGHTS)

Ethnographic study, Anthropology, Pattern recognition (1:48)
Interaction with Stakeholders & Taking in-depth Interview, Making Questionnaires (2:53)
Interaction With Stakeholders Persona and Journey Maps
Interaction With Stakeholders Persona and Journey Maps (1:20)
Persona and Journey Map
Stakeholders (1:28)
Ethnographic Research methods, Journey Map tools
Case: The Good Kitchen (14:00)

WEEK 3: PROBLEM FINDING: PROBLEM/CHALLENGE

Problem/Challenge Statement (2:32)
Problem/Challenge Articulation
Case: ABC Nightline - IDEO Shopping Cart 2

WEEK 4: GAP TO REVISE AND CONSOLIDATE

Consolidate the Learning

WEEK 5: PROBLEM SOLUTION: IDEA GENERATION

Introduction to Idea Generation (0:32)
Idea Generation
Divergent Thinking (4:39)
Using Divergent Thinking
Lateral Thinking (5:17)
Using Lateral Thinking
Using SCAMPER
CASE: TESCO (2:30)
SCAMPER : Put to Other Use (3:07)
Using SCAMPER
SCAMPER (4:17)

WEEK 6: PROBLEM SOLUTION: PROTOTYPING AND RAPID PROTOTYPING

Prototyping (2:34)
Why Prototype? And importance of Prototyping
Ways of Prototyping (3:13)
Ways to Prototype, QUICK PROTOTYPING, Prototyping Rough to Inspire

WEEK 7: PROBLEM SOLUTION: TESTING AND RAPID PROTOTYPING

Live Example of Prototyping (4:57)
Taking from rough Prototyping to Final
Testing (3:50)
Testing Process
Rapid Prototyping Google Glass (8:08)

WEEK 8: GAP TO CONSOLIDATE THE LEARNING

Consolidate the Learning

WEEK 9: PITCHING

FINAL PRESENTATION COVERAGE

WEEK 10: PROGRAM CONCLUSION

Conclusion (1:24)

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Introduction to Idea Generation

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